As you may have noticed, in the last week I hosted a giveaway on the blog – a chance to win a carbon monoxide alarm, alongside a post I was asked to write by a company. This is something I’ve said in the not-too-recent past that I’d never do.
Trust me when I say I had more than one sleepless night over this. Of course, it’s nice that my biggest moral dilemma keeping me awake at night was whether to write a blog post or not, but it still made for an unpleasant night.
I stand by what I said in the past. I’m not in this to become a ‘big blogger’, or to make money out of my blog, or anything along those lines. If one person gets in touch with me to say my blog has helped them or affected them, I know I’ve done well – and people have come forwards and told me that my blog inspires them, which is lovely and such an incredible compliment to me.
That’s not to say there’s anything wrong with wanting to be a ‘big blogger’, or hosting sponsored posts or charging companies to appear on the blog – it’s up to the blogger what they want their little corner of the internet to be about, after all. It’s just not me; it’s not the sort of blogger I am.
When the PR for Corgi HomePlan got in touch with me, I was torn. I knew already that if I accepted, I wouldn’t profit at all – we already have a carbon monoxide alarm, so there was no intention of keeping it for myself, and I wasn’t about to start asking for payment because that really would go against what I stand for as a blogger.
On one hand, I had the words I’d written not months ago, saying firmly that I wasn’t a “PR-friendly” blog, I didn’t take part in reviews or sponsored posts. On the other, carbon monoxide awareness is such an important cause, and one that all families – including young families, the primary target of this blog – should be more aware of.
In the end, the decision was made with the help of some Facebook friends, who all reassured me that agreeing to write a post raising awareness of a health issue was not the same as selling my blogging soul to the devil. I wrote the post, it was published, the company were happy – smiles all around.
Has it made me re-evaluate my stance on PR requests? Yes. I’d love to work with PR companies on campaigns that I can really get behind; ones that are important to the audience of my blog and relevant. So you won’t find me reviewing make-up or posting a random sponsored post about yorkshire puddings or anything like that, nor will you find me profiting from any posts I write – but if there’s an issue I’m passionate about, that I want to tell my readers about and the right PR approaches me, I’ll do it in a heartbeat.
Have you ever had that moral dilemma? How did you cope with it?